Donors stay longer when an organization communicates the way they prefer. Some want detailed impact data every quarter, others want a personal call once a year, and some would rather stay anonymous. This survey helps development teams and fundraising consultants learn each donor's engagement style so stewardship plans can match it.
The survey asks for name, email, and the organization the donor gives through, if any, then covers how long they have supported nonprofits, what motivates their giving, and how they decide where to give. Later questions explore desired involvement, how often they want updates and what kind, how they like to be recognized, preferred contact channels, events they would attend, how they judge impact, how they want to hear about setbacks, and who they want to hear from. Short rating scales measure how comfortable they are making introductions and how much they value personal relationships with staff.
Donors who say they are interested in volunteering get a follow-up listing ways to get involved, such as board service, pro bono work, peer-to-peer fundraising, or mentoring. The survey closes with open questions about stewardship and a time the donor felt truly valued, followed by a request for permission to use anonymized responses.
