In-App Feedback and Feature Request Form Template

Collect feature requests, bug reports, and general feedback from users of your app, with sentiment, product area, and follow-up questions that match each type of submission.

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About

Product teams hear from users through support tickets, sales calls, and social media, which makes patterns hard to spot. One feedback form inside your app or help center puts feature requests, bug reports, and general comments in the same place, already sorted by type and product area.

Users start by choosing what they want to share, rating how they feel about it, and picking the part of the product it relates to. A short title and a detailed description come next, followed by optional context such as the page or screen, browser and device, an email address for updates, and whether your team can follow up.

The middle of the form changes with the submission type. Bug reports ask for steps to reproduce, expected behavior, and severity, while feature requests ask for the use case and how important the feature is. General feedback and improvement suggestions skip both sets, so nobody answers questions that do not apply to them.

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Frequently asked questions

Who is this feedback form for?

It suits product managers, support teams, and founders at software companies who want a single intake for user feedback. It works for web apps, mobile apps, and internal tools.

How do the bug report and feature request questions work?

The first question controls what appears later. Choosing bug report shows steps to reproduce, expected behavior, and severity, and choosing feature request shows the use case and importance questions.

Can I customize the product areas?

Yes. Replace the areas in the dropdown with the actual sections of your product, such as your main modules or plans. Keep an Other option so users can still submit feedback that does not fit a category.

How should I prioritize the feature requests I receive?

Look at the importance rating and the use case together, then group similar requests by product area. A request that many users mark as must-have, with a clear use case, is usually a stronger candidate than a single detailed idea.

Is the email address required?

No. Users can submit anonymously, and those who share an email can get updates on their feedback. The follow-up question tells you who is open to a short conversation about their idea or bug.

Where should I place this form?

Link it from a feedback button in your app, your help center, and release notes. Placing it close to where users work makes it more likely they report a bug right after it happens, with fresh details.

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